Yahoo! Mail and Yahoo! Shopping joined forces to present a pop-up shop that showcased all of the upgraded Yahoo! Mail features.
NVE’s interactive team came up with the Upgrade Arcade which had games set up to demonstrate how the new Yahoo Mail works.
In “Conquer the Chaos” players had to quickly tap the correct light-up buttons in a certain time frame to show how the new Yahoo Mail automatically organizes your inbox.
“Simply Sorted” had attendees drop a Plinko disk down a vertical board to see what category the pegs sort it into at the bottom, demonstrating how Yahoo Mail sorts your e-mails by category.
We created a node.js based game that ran on a web-browser running on a mac mini located behind the wall. We’re displaying and controlling the game using a large 60-inch touch screen.